How The Information Age Turned Investing On Its Head

investment mattersI’m sure you’ll agree that the internet is one of the most revolutionary leaps forward in history. How many times have you used an internet connection today? How much harder would your life be without that? Pretty much every facet of our lives has been influenced by the world wide web, and investing is no exception. In this post, we’ll take a look at how the dawn of the information age has changed the way we invest.

With the sheer size of the internet these days, it’s pretty tough to explain exactly what it is. At the core of it, it’s one giant bank of information. The internet has made information more accessible than ever before, and stock traders have benefited from it exponentially. Before the internet, an investor’s job was incredibly long-winded. Every time you wanted to find out about a company, you’d have to head to a library and sort through stacks of financial journals. Lengthy files on the history of stocks and bonds would have to have been leafed through until you found what you were looking for. The only alternative would have been calling up a company and asking directly for a financial report. This would not only cost a lot in the way of postage, but would also take a lot of time to gain any benefit from. You would have to wait for the report to be printed and posted. After that, you’d start again with the process of sorting through all the information yourself!

The internet immediately sped up this entire process. These days, you can get onto the SEC website in a matter of seconds, and view company reports in detail as soon as they’re updated. Lengthy, detailed documents on financial histories can also be downloaded in an instant. Then, you can easily search for keywords, figures and specific topics. With the erratic nature of the stock market, these quick updates became an essential for any successful investor. Many modern companies also keep up investor relations web pages. Here, you can find all the same files, presented in a clear, simple way. This created a pretty significant shift of power in the world of investing. Before the information age, investment managers and brokers had a huge advantage over investors like you and me. They had immediate access to detailed financial reports, without having to go through the same trials as investors. This has completely been turned on its head now! Some online resources will provide information for an affordable fee. Others even offer their valuable information for free! Perhaps the biggest change technology has had on investment is lowering investor’s fees. This has been seen in precious metals, FOREX and everywhere else in the world of investing. Retail investors have benefitted the most from this however. These days, it’s completely common for online brokers to charge a mere £6.00 for a trade.

As the internet has become more widely used, the power has gradually transferred to the little guys. Let’s hope that future technology continues to do so!

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